Located near Lyon the French Grand Prix was held 100 years ago. On 04 July 1914, 37 competitors set out on the 37,631km-long circuit near Lyon. At the end of the race Mercedes can achieve a historic triple victory. A »Magical Moment« of the now 120-year motorsport history of Mercedes-Benz. For the anniversary, the team returns to the place of triumph. With many memories of the heroes of that time in their luggage. At a press event the last three surviving Grand Prix cars will again be experienced on well preserved parts of the former racetrack.
We have designed on behalf of Mercedes-Benz Classic this multi-day event for international journalists, organized, backed up the logistics, negotiated with local authorities, created the means of communication and finally accompanied the exciting days on site with the vehicles, guests and experts.